Our Expertise

We deliver marketing services that combine strategy, creativity and execution. From corporate identity and brand management to market research, online campaigns, social media, applications, print, events, media buying and PR, our work supports both our own investments and client projects.

Marketing Strategy

Comprehensive marketing strategies based on thorough market analysis, competition mapping and target group insights. Strategies guide both our own projects and client campaigns, ensuring resources are used efficiently and objectives are achieved.

Corporate Identity

We develop logos, visual identity, tone of voice and communication guidelines that form the foundation of a strong and consistent corporate identity.

Brand Management

Multi-channel brand positioning and reputation management across the entire lifecycle — from building awareness and brand affinity to strengthening loyalty and enhancing performance.

Market Research and Analysis

Qualitative and quantitative research on customer behaviour, preferences, trends, and demand. Actionable insights support our investment decisions and shape client strategies.

Online Communication

We design and run online campaigns, websites and newsletters that generate visibility and engagement. Online communication combines creative execution with measurable KPIs, applied both in our own projects and in client campaigns.

Social Media

Social media Management for proprietary and client projects. Targeted content, paid campaigns, and active engagement strengthen visibility and stakeholder confidence.

Websites

Property-focused websites that present assets clearly, streamline leasing and sales, and reinforce investor confidence.

Print

Brochures, catalogues, leaflets and other print materials that communicate brand values and support business objectives.

Events

Events for shopping centres, office projects, and corporate partners. From concept to execution, events boost traffic, visibility, and loyalty.

Media Buying

Media planned and purchased across channels under competitive terms, delivering maximum reach and efficiency.

PR & Crisis Communication

Media relations, press releases, corporate and crisis communication — safeguarding trust and brand reputation.

Featured Marketing Projects

See how strategic marketing builds visibility, strengthens brands, and drives tenant demand across our portfolio.

Featured projects demonstrate integrated campaigns for flagship retail centres, office complexes, and mixed-use assets — delivering measurable impact and sustained value.

Why choose PS Group for Marketing?

30+

years in real estate

1 billion

CZK proprietary assets

98%

long-term occupancy rate

500+

units under management

30+

real estate and operations experts

ISO 14001

ISO 14001

certified

BREEAM

v.6 certified

Superbrands

Superbrands

3× for Palladium shopping centre

Ready to boost your property value?

Contact our commercial property experts for a tailored consultation.